Digital Marketing Analyst (Eloqua) - Makati
Post Date:
Friday, October 16 2020
Job Descriptions:
- Set-up marketing automation workflow, emails, landing pages, campaigns and reporting
- Create email campaigns/landing pages using HTML and/or Eloqua templates to fit the content and plan of the region
- Implement and improve guidelines for email content creation
- OMC helpdesk support – answering and handling ad hoc queries & trouble shooting from regional OMC teams
- Developing and coordinate list segmentations for upcoming campaigns using exclusions to avoid conflicts and scheduling rules
- Prepare reports on channel performance, content performance and campaign performance and translate them into recommendations and action plans.
- Be a key member of Digital Community of Practice
- Any other duties as assigned by project manager/team lead
Qualifications:
- Minimum of 2-3 years of email marketing experience
- You are good with numbers and capable to create insights on how to optimize our content strategy
- Marketing automation experience with platforms like Eloqua, Marketo, Salesforce Marketing Cloud, HubSpot marketing
- Knowledge of HTML and CSS – huge plus
- Understand email standards and privacy laws: SPF, CAN-SPAM and GDPR
- Strong attention to detail
- Able to prioritise workload, work well under pressure and deliver high quality output that meets tight deadlines
- Hands-on mentality, takes accountability, curious nature, continuous improvement driven both when asked for as well as on your own initiative;
- Knowledge using Adobe Photoshop and Dreamweaver is a plus
- Experience using Oracle Sales Cloud or Salesforce CRM/any sales management tool
- Excellent communication skills & English
- Amenable for night shift schedule
Interested applicants may send their updated CV to avlacsina@knollridges.com.ph
Subject: [Applicant's Name] - [Position]