Job Responsibilities:

• Create and roll out paid media advertising campaigns
• Manage ad accounts & analysis tools (such as Google analytics)
• Campaigns target group segmentation
• Managing deadlines ensuring successful launch of campaigns
• Measure performance and deliver results that meet the objectives
• Reporting on performance of advertising campaigns
• Identify pain points to optimize the advertising campaigns
• Manage the paid media marketing budget
• Work with other functional teams such as the campaigns team and the design team to define the advertising plan
• Communicate regularly with internal stakeholders on performance and objectives

Qualifications:

• Bachelor’s degree and proven work experience in marketing.
• Minimum of 5 years work experience in digital/online marketing and advertising
• Solid experience in delivering online advertising (Social/Display/SEA) and marketing strategies
• Passion for digital marketing and a track record of delivering outstanding results
• Experience in platform management (LinkedIn Campaign Manager, Facebook business manager, Google marketing platform)
• Experience in budget management & audience segmentation
• Deep analytical abilities, understanding the advertising performance against objectives
• Proven ability to dive deep and identify root cause gaps and drive solutions that improve the advertising efficiency and drive business results
• Experience with A/B testing and statistics
• Experience in web analytics
• Ability to manage projects on rapid timelines
• Experience in working in a highly matrixed environment
• Work experience with internationally distributed teams is a plus
• Work experience at a digital agency is a major advantage
• Strong communication skills (fluent in English)
• Amenable for Mid shift schedule